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Fool Proof way to verify Business Integrity
Have you ever hired a company to perform a service for your business only to be totally shocked when they unveil their true nasty character? Maybe the sales or contact person was a total professional or nice person but not … Continue reading
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Is Content really that Important?
Without a doubt the world of content creation has finally reached its Internet maturity. Just like Branding, content is the fingerprint of your image and authority. What is content? The answer is practically everything that is written and/or read by a … Continue reading
Posted in Content, Home, SEO
Tagged Acquisition, Articles, Blog, Brookstone Marketing Group, Content, Marketing, Press Release
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Would you like an Internet MBA?
OK I admit not everyone has been fortunate enough to study for and receive an MBA. A Master of Business Administration is a master’s degree in business administration for short. Guess what? That’s not what we are talking about!!! … Continue reading
Posted in Branding, Home
Tagged Acquisition, Branding, Marketing, MBA, New Customers
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What Online Expertise is required?
What are the fundamental requirements for Online Marketing expertise? Continue reading
Posted in Content, Home, Opinion, SEO
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Do I need Telephone Sales?
While it is very common for online businesses to neglect the opportunity for additional revenue by simply providing an 800# on their website, these same companies further neglect to understand the real power in this simple but sometime difficult to … Continue reading
Posted in Home, Sales
Tagged Brookstone Marketing Group, Conversion, Facebook, Marketing, Press Release, Sales, Stephen D Gross, Telephone, Twitter
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Living for “Why” not “How”
I recently had a discussion with one of our Independent Sales Representatives about the many styles of sales approaches used by the most successful career minded sales professionals. It became very apparent that we all seem to forget “why” we … Continue reading
What caused the Death of Retail
So here we are in 2011 with unemployment still reaching toward 10%, business failures at a 30-year high, and the ability to get small business credit almost at a standstill. Are these issues the cause or effect of something far … Continue reading
Social Marketing for Franchise & Multi-Location Business
We have been involved with Online Marketing for over 15 years and have seen the dramatic effects on business in general by search engines like AltaVista, Excite, AOL, Yahoo, MSN, and of course Google. However, in our recent blog post, … Continue reading
Posted in Home, Marketing
Tagged Bing, Brookstone Marketing Group, Franchise, Google, Marketing, Media Marketing, Search Engine, Yahoo
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How The Home Depot views Social Marketing.
During a recent interview conducted by Kurt Vanderahand, posted on SocialMedia.org, Nick Ayres, New Media + Content Manager & Corporate Communications Manager, and Sarah Molinari, Corporate Communications Manager for The Home Depot discuss the basic media approach and online philosophy … Continue reading
Posted in Home, Marketing
Tagged Brookstone Marketing Group, Marketing, Media Marketing, Online
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How to use Twitter Lists
Are you a Twitter for business user? Mashable, one the worlds largest Blogs, wrote this blog to assist people and business understand and perhaps capitalize on the the latest addition to the Twitter family of tools. Twitter’s new Lists feature … Continue reading
Posted in Home, Marketing
Tagged Branding, Brookstone Marketing Group, Marketing, Twitter, Unified
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